Kat Stickler

Kat Stickler lands a place on the Index thanks to her move into consumer products, turning the audience she built through everyday humour into a stake in a growing food brand.

Stickler joined Snackish, founded by SmartSweets creator Tara Bosch, as a founding partner in June 2026. The partnership builds on an earlier working relationship with Bosch that dates back six years. The potato chip business has since expanded into Target and Amazon, giving her a route into consumer retail.

Stickler has also developed a recurring brand partnership with DoorDash, featuring the delivery service in a social media series called “Dashlore”. Humour has been central to Stickler’s storytelling. She rose to prominence in 2020 through relationship content with her then-husband, Mike Stickler, before evolving her content to cover divorce, dating and motherhood following their separation.

Stickler enters the Index as a Rated creator, with Snackish offering a foundation for further commercial growth.

Representation: Kat Stickler is represented by ACP Management.