Credit: Max Tardio.
Wisdom Kaye
- First ranked
- 2026
- Years ranked
- 01
- Dealbase entries
- 01
TDI Review
Wisdom Kaye has made such a mark on fashion that his absence from the 2025 Met Gala sparked conversation in itself. That was quickly corrected in 2026, when Kaye was among the few creators to walk the red carpet, which has fast become one of the clearest markers of creators’ growing place in the industry.
More broadly, his work has continued to reach well beyond the styling videos that made him a household name. Around the 2026 FIFA World Cup, Kaye worked with Masgámenos on a styling project tied to the tournament, while H&M tapped him for a London Fashion Week campaign in September 2025.
His influence is reflected in his audience too. Kaye generated more than 22 million engagements in the fashion data analysed by Traackr for the Index, with an engagement rate of 3.53%, landing him a place in the Rated tier.
Representation: Kaye is represented by IMG Models.
Signals
Total VIT
50.1k
Source
Top platform
Source
Dealbase appearances
Bus Aunty & Wisdom Kaye x H&M
H&M featured Bus Aunty, a 56-year-old London nurse turned viral TikTok star, alongside fashion creator Wisdom Kaye, hailed as “TikTok’s best dressed,” in an advert filmed inside an elevator ascending for London Fashion Week. The collaboration blended grassroots joy with digital-first style influence, marking an unexpected pairing of creators.