Christi Rose

Christi Rose has built a notable following as the “beauty big sis” behind Life With Christi Rose, making makeup and skincare content aimed at a young beauty audience.

In May 2026, she took that relationship into a business of her own with the launch of Charm Me Beauty, a skincare brand created specifically for tweens and teens. Starting with hydrocolloid pimple patches, the brand has since expanded into facial cleansing, while positioning itself around making early skincare routines fun rather than introducing the anti-ageing messaging increasingly common in beauty.

Rose already had considerable weight in the category before becoming a founder. Her content generated more than 248 million video views in the performance data analysed by Traackr for the Index, while her standing with beauty brands has led to partnerships with names including Laneige and Sol de Janeiro.

Rose is already punching above her weight, translating a highly engaged beauty audience into a business of her own. That combination lands her in the Rated tier, with plenty of room to grow.

Representation: Rose is represented by Select Management Group.