The Business of Influence, Tracked.
The Business of Influence, Tracked.

TikTok has agreed to pay Alabama at least $100 million and overhaul how teenagers use its platform, avoiding what would have been the first US state trial over claims it designed its app to be addictive to young users.
Sep 29, 2026

Influencers could face fines and other penalties for failing to disclose paid political content under a new California law. California Governor Gavin Newsom has signed a bill introducing penalties for creators who fail to reveal when they’ve been paid to post political content by a campaign comm...
Sep 24, 2026

US creators now have a dedicated voice in the Senate, as lawmakers look to bring the industry closer to policy discussions. The bipartisan Creators Caucus will focus on the opportunities and challenges facing the creator economy.
Sep 22, 2026

Australia is weighing up letting social media users turn off recommended content and see only accounts they follow. The shift could make existing audiences more valuable, but leave emerging creators struggling to get discovered and brands more reliant on paid reach.
Sep 11, 2026

Reddit and Roblox will face tougher regulation in the European Union after growing large enough to fall under the strictest requirements of the bloc's Digital Services Act.
Sep 3, 2026
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Meta has agreed to sweeping changes to Instagram and Facebook as part of a $17 billion settlement over teen addiction claims. The measures include daily time limits, overnight lockouts and new safeguards around harmful content.
Aug 27, 2026
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New Zealand has introduced a bill that would restrict children’s access to social media, adding to growing efforts by governments to impose minimum age requirements on platforms. The Online Safety (Minimum Age and Child Safety Risk Assessment) Bill will require “high-risk” social media platforms to take reasonable steps to prevent under-16s from holding accounts.
Aug 26, 2026

The European Commission has provisionally found that TikTok breached the Digital Services Act by failing to provide sufficient privacy protections for minors, saying the platform's default account settings expose children to unnecessary risks.
Jul 27, 2026

Creators should not let fears about certification deter them from helping shape common industry standards, according to an early adopter of the Institute for Responsible Influence's programme.
Jul 24, 2026