The Business of Influence, Tracked.
The Business of Influence, Tracked.

India is attempting to bring order to the often informal world of influencer marketing by introducing a standard contract designed to set clearer rules for brand collaborations.
Mar 11, 2026

Indonesia will ban children under 16 from opening accounts on a range of "high-risk" social media platforms, in a move the government says is designed to protect children from online abuse.
Mar 10, 2026

Influencers are being invited into the UK’s landmark review of children’s online safety, as ministers consider social media age limits and tighter controls on addictive platform features. The outcome could reshape how platforms operate and how creators reach young audiences.
Mar 3, 2026

Seven influencers have been sentenced in the UK after pleading guilty to issuing unauthorised financial promotions, following enforcement action by the Financial Conduct Authority.
Feb 23, 2026
.jpg%3F2026-02-12T22%3A39%3A09.710Z&w=3840&q=100)
Influencer advertising remains significantly harder for UK audiences to recognise than brand-run social media ads, new research from the Advertising Standards Authority (ASA) shows – a finding with direct implications for creators navigating compliance and trust. The study, based on a survey of ...
Feb 13, 2026

Content creators could gain new rights to restrict how their work is used in Google’s AI-powered search features, under new proposals floated by the UK’s competition watchdog.
Jan 29, 2026

Content creators in the US will soon be able to train for and signal compliance with advertising and disclosure rules under a new industry-backed initiative. The move aligns the US with a growing global push toward formal standards, reflecting rising appetite for structure in the creator economy.
Jan 22, 2026

Content creators in the US could soon benefit from stronger protections and clearer rules under a bill of rights proposed by Congress, as the growing creator economy draws fresh attention on Capitol Hill.
Jan 19, 2026
Food influencers face new restrictions on how they promote unhealthy food online, as tougher UK advertising rules come into force today. The changes, introduced by the country’s advertising watchdog, restrict paid online promotion of “identifiable” less healthy food and drink products by large brands – forcing creators and food companies to adapt how they work together.
Jan 5, 2026