THE DAILY INFLUENCE

The Business of Influence, Tracked.

Money

Money

SAMY acquires Get Engaged in nine-figure deal

Madrid-headquartered agency SAMY has acquired Get Engaged in a nine-figure deal as it looks to expand its presence in the US. The deal will see Get Engaged anchor SAMY’s US operations, taking the combined business to close to 1,300 employees across 22 offices and more than 55 markets.

Oct 8, 2026

Money

Outreach Talent Group snapped up by US rival The Team

US sports and entertainment agency The Team has snapped up UK peer Outreach Talent Group as it sets its sights on further international expansion. The Team said the deal will strengthen its presence in Europe while giving OTG’s clients access to more opportunities beyond the UK.

Oct 7, 2026

Money

Live Nation backs new creator company with plans to acquire management firms

Live Nation is backing a new company that plans to acquire creator-management firms and help talent build businesses spanning content, commerce and live experiences.

Oct 5, 2026

Money

The Only Agency acquires The Blogger Agent

A US talent business known for representing some of fashion and entertainment’s biggest stylists has snapped up The Blogger Agent to fuel its international expansion. Founded by Claudia Bish in 2015, The Blogger Agent’s roster includes creator Isobel Lorna and collectively reaches more than 100 million followers on social media.

Sep 28, 2026

Money

Steven Bartlett and Authentic launch OBSN, set to invest up to $400m in creator businesses

Steven Bartlett has launched a new venture aimed at building larger businesses around major creators, backed by an ambition to deploy up to $400 million into creator-led companies over the coming years.

Sep 15, 2026

Money

Alex Cooper's Unwell valued at $500m after first outside investment (update)*

Alex Cooper and Matt Kaplan's media company Unwell has been valued at $500 million after securing its first outside investment.

Aug 14, 2026

Money

Acast acquires US creator network Backyard Ventures in $20m deal

Podcast platform Acast has acquired Backyard Ventures, a US creator representation and monetisation business, in a deal worth up to $20 million.

Aug 12, 2026

Money

Whatnot raises $545m to expand live shopping platform

Live shopping platform Whatnot has raised $545 million in a Series G funding round, taking its valuation to $20 billion.

Aug 11, 2026

Money

Creator-founded Neutonic closes seed round with seven-figure Redrice investment

The nootropic brand co-founded by Chris Williamson and James Smith expects to generate $25 million in revenue this year following backing from the consumer venture capital firm.

Aug 6, 2026